<?xml version="1.0" encoding="UTF-8"?>
<!DOCTYPE article PUBLIC "-//NLM//DTD JATS (Z39.96) Journal Publishing DTD v1.3 20210610//EN" "JATS-journalpublishing1-3.dtd">
<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">turan</journal-id><journal-title-group><journal-title xml:lang="ru">Вестник университета «Туран»</journal-title><trans-title-group xml:lang="en"><trans-title>Bulletin of "Turan" University</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">1562-2959</issn><issn pub-type="epub">2959-1236</issn><publisher><publisher-name>Университет «Туран»</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.46914/1562-2959-2023-1-1-130-144</article-id><article-id custom-type="elpub" pub-id-type="custom">turan-3231</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>ЭКОНОМИКА: ИСТОРИЯ, ТЕОРИЯ, ПРАКТИКА</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>ECONOMY: HISTORY, THEORY, PRACTICE</subject></subj-group></article-categories><title-group><article-title>Сравнительный анализ гендерных стереотипов в Центральной Азии и Центральной Европе</article-title><trans-title-group xml:lang="en"><trans-title>Comparative analysis of gender stereotypes in Central Asia and Central Europe</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-5851-9505</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Еримпашева</surname><given-names>А. Т.</given-names></name><name name-style="western" xml:lang="en"><surname>Yerimpasheva</surname><given-names>A. T.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Кандидат экономических наук, старший преподаватель.</p><p>Алматы</p></bio><bio xml:lang="en"><p>c.e.s., senior lecturer.</p><p>Almaty</p></bio><email xlink:type="simple">aida.zakirova@kaznu.kz</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0003-0471-2040</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Липовка</surname><given-names>А. В.</given-names></name><name name-style="western" xml:lang="en"><surname>Lipovka</surname><given-names>A. V.</given-names></name></name-alternatives><bio xml:lang="ru"><p>PhD, ассоциированный профессор.</p><p>Алматы</p></bio><bio xml:lang="en"><p>PhD., associate professor.</p><p>Almaty</p></bio><email xlink:type="simple">lipivkaav@gmail.com</email><xref ref-type="aff" rid="aff-2"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-9401-1573</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Таракбаева</surname><given-names>Р. Е.</given-names></name><name name-style="western" xml:lang="en"><surname>Tarakbaeva</surname><given-names>R. E.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Кандидат технических наук, доцент.</p><p>Алматы</p></bio><bio xml:lang="en"><p>c.t.s., associate professor.</p><p>Almaty</p></bio><email xlink:type="simple">raushan_29@mail.ru</email><xref ref-type="aff" rid="aff-3"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0001-8275-2641</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Закирова</surname><given-names>А. А.</given-names></name><name name-style="western" xml:lang="en"><surname>Zakirova</surname><given-names>A. A.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Магистр исторических наук, преподаватель.</p><p>Алматы</p></bio><bio xml:lang="en"><p>Master, lecturer.</p><p>Almaty</p></bio><email xlink:type="simple">zakasem@gmail.com</email><xref ref-type="aff" rid="aff-4"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru">Казахский национальный университет им. аль-Фараби<country>Казахстан</country></aff><aff xml:lang="en">Al-Farabi Kazakh National University<country>Kazakhstan</country></aff></aff-alternatives><aff-alternatives id="aff-2"><aff xml:lang="ru">Алматы менеджмент университет<country>Казахстан</country></aff><aff xml:lang="en">Almaty Management University<country>Kazakhstan</country></aff></aff-alternatives><aff-alternatives id="aff-3"><aff xml:lang="ru">Университет Туран<country>Казахстан</country></aff><aff xml:lang="en">Turan University<country>Kazakhstan</country></aff></aff-alternatives><aff-alternatives id="aff-4"><aff xml:lang="ru">Казахская национальная консерватория им. Курмангазы<country>Казахстан</country></aff><aff xml:lang="en">Kurmangazy Kazakh National Conservatory<country>Kazakhstan</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2023</year></pub-date><pub-date pub-type="epub"><day>01</day><month>04</month><year>2023</year></pub-date><volume>0</volume><issue>1</issue><fpage>130</fpage><lpage>144</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Еримпашева А.Т., Липовка А.В., Таракбаева Р.Е., Закирова А.А., 2023</copyright-statement><copyright-year>2023</copyright-year><copyright-holder xml:lang="ru">Еримпашева А.Т., Липовка А.В., Таракбаева Р.Е., Закирова А.А.</copyright-holder><copyright-holder xml:lang="en">Yerimpasheva A.T., Lipovka A.V., Tarakbaeva R.E., Zakirova A.A.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://vestnik.turan-edu.kz/jour/article/view/3231">https://vestnik.turan-edu.kz/jour/article/view/3231</self-uri><abstract><p>Несмотря на борьбу с гендерным неравенством, эта проблема по-прежнему актуальна в странах с переходной экономикой и требует дальнейших усилий по ее решению. Укоренившиеся традиционные гендерные стереотипы в сознании людей препятствуют гендерному равенству практически во всех сферах. В то же время последствия гендерных предубеждений для экономики и социума остаются недостаточно изученными. Цель исследования – сравнить гендерные стереотипы в отношении традиционного распределения обязанностей между мужчиной и женщиной в странах Центральной Европы и Центральной Азии. Выдвинуты две гипотезы, которые нашли свое подтверждение результатами регрессионно-корреляционного анализа вторичной информации по проекту «Жизнь в переходный период» (LiTS), осуществленного Европейским банком реконструкции и развития (ЕБРР) в сотрудничестве со Всемирным банком. Результаты исследования позволят внести определенный вклад в пул исследований по гендерному неравенству и выработать рекомендации для корректировки социальной политики в государствах с трансформационной экономикой. Дизайн исследования включает общенаучные методы (позитивный и нормативный подходы) и специальные методы исследования (количественный анализ). На основе ответов трех тысяч четырехсот пяти (3405) респонденток из Центральной Азии и трех тысяч четырехсот шестидесяти четырех (3464) респонденток из Центральной Европы был проведен регрессионный анализ с помощью набора статистических процессов, чтобы оценить взаимосвязь между переменными. Результаты исследования показали, что женщины-респонденты Центральной Европы имеют более слабые гендерные стереотипы по сравнению с участницами из Центральной Азии. Результаты исследования внесут вклад в решение задачи обеспечения роста занятости, сокращения незащищенной занятости и улучшения возможностей достойной работы в странах Центральной Азии.</p></abstract><trans-abstract xml:lang="en"><p>Despite the fight against gender inequality, this problem is still relevant in countries with economies in transition and requires further efforts. Conventional traditional gender stereotypes in the minds of people hinder the gender equality in almost all areas. At the same time, the consequences of gender bias on the economy and society remain insufficiently studied. The purpose of the study is to compare gender stereotypes in relation to the traditional distribution of responsibilities between men and women in the countries of Central Europe (CE) and Central Asia (CA). Two hypotheses were put forward, which were confirmed by the results of a regression-correlation analysis of secondary information on the Life in Transition Survey project, carried out by the European Bank for Reconstruction and Development in cooperation with the World Bank. The study's results will contribute to the pool of research on gender inequality and develop recommendations for adjusting social policies in states with transformational economies. The research methodology includes general scientific methods (positive and normative approaches) and applied methods (quantitative analysis). Based on the responses of three thousand four hundred five (3405) respondents from Central Asia and three thousand four hundred and sixty four (3464) respondents from Central Europe, a regression analysis was performed. The study results showed female respondents from Central Europe have weaker gender stereotypes than participants from Central Asia. The study's results will contribute to the challenge of generating employment growth, reducing vulnerable employment, and improving decent work opportunities in Central Asia.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>гендерное неравенство</kwd><kwd>регрессионно-корреляционный анализ</kwd><kwd>гендерные стереотипы</kwd><kwd>транзитная экономика</kwd><kwd>социальная политика</kwd><kwd>рост занятости</kwd></kwd-group><kwd-group xml:lang="en"><kwd>gender inequality</kwd><kwd>regression-correlation analysis</kwd><kwd>gender stereotypes</kwd><kwd>transitional economy</kwd><kwd>social policy</kwd><kwd>employment growth</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">UN. 2020 Gender Social Norms Index (GSNI). URL: https://hdr.undp.org/content/2020-gender-social-norms-index-gsni (accessed: 05.11.2022)</mixed-citation><mixed-citation xml:lang="en">UN. 2020 Gender Social Norms Index (GSNI). URL: https://hdr.undp.org/content/2020-gender-social-norms-index-gsni (accessed: 05.11.2022)</mixed-citation></citation-alternatives></ref><ref id="cit2"><label>2</label><citation-alternatives><mixed-citation xml:lang="ru">Life in transition survey (LiTS III). European Bank for Reconstruction and Development (EBRD). URL: https://www.ebrd.com/work-with-us/procurement/pn-45629.html (accessed: 06.11.2022)</mixed-citation><mixed-citation xml:lang="en">Life in transition survey (LiTS III). European Bank for Reconstruction and Development (EBRD). URL: https://www.ebrd.com/work-with-us/procurement/pn-45629.html (accessed: 06.11.2022)</mixed-citation></citation-alternatives></ref><ref id="cit3"><label>3</label><citation-alternatives><mixed-citation xml:lang="ru">UN. Human development report 2021–2022 // Human Development Reports. URL: https://hdr.undp.org/content/human-development-report-2021-22 (accessed: 11.11.2022)</mixed-citation><mixed-citation xml:lang="en">UN. Human development report 2021–2022 // Human Development Reports. URL: https://hdr.undp.org/content/human-development-report-2021-22 (accessed: 11.11.2022)</mixed-citation></citation-alternatives></ref><ref id="cit4"><label>4</label><citation-alternatives><mixed-citation xml:lang="ru">Hermes J. On Stereotypes, Media and Redressing Gendered Social Inequality // Contemporary Readings in Law &amp; Social Justice. 2011. No. 2(2). P. 181–187.</mixed-citation><mixed-citation xml:lang="en">Hermes J. On Stereotypes, Media and Redressing Gendered Social Inequality // Contemporary Readings in Law &amp; Social Justice. 2011. No. 2(2). P. 181–187.</mixed-citation></citation-alternatives></ref><ref id="cit5"><label>5</label><citation-alternatives><mixed-citation xml:lang="ru">Fatehkia M., Kashyap R., Weber I. Using Facebook ad data to track the global digital gender gap // World Development. 2018. No. 107. P. 189–209. doi.org/10.1016/j.worlddev.2018.03.007</mixed-citation><mixed-citation xml:lang="en">Fatehkia M., Kashyap R., Weber I. Using Facebook ad data to track the global digital gender gap // World Development. 2018. No. 107. P. 189–209. doi.org/10.1016/j.worlddev.2018.03.007</mixed-citation></citation-alternatives></ref><ref id="cit6"><label>6</label><citation-alternatives><mixed-citation xml:lang="ru">Mariscal J., Mayne G., Aneja U., Sorgner A. Bridging the Gender Digital Gap // Economics. 2019. No. 13(1). C. 2–12. doi.org/10.5018/economics-ejournal.ja.2019-9</mixed-citation><mixed-citation xml:lang="en">Mariscal J., Mayne G., Aneja U., Sorgner A. Bridging the Gender Digital Gap // Economics. 2019. No. 13(1). C. 2–12. doi.org/10.5018/economics-ejournal.ja.2019-9</mixed-citation></citation-alternatives></ref><ref id="cit7"><label>7</label><citation-alternatives><mixed-citation xml:lang="ru">Eagly A., Koenig A. The Vicious Cycle Linking Stereotypes and Social Roles // Current Directions in Psychological Science. 2021. No. 30(4). P. 343–350.</mixed-citation><mixed-citation xml:lang="en">Eagly A., Koenig A. The Vicious Cycle Linking Stereotypes and Social Roles // Current Directions in Psychological Science. 2021. No. 30(4). P. 343–350.</mixed-citation></citation-alternatives></ref><ref id="cit8"><label>8</label><citation-alternatives><mixed-citation xml:lang="ru">Verdugo-Castro S., García-Holgado A., Sánchez-Gómez M.C. The gender gap in Higher Stem Studies: A systematic literature review // Heliyon. 2022. No. 8(8). P. 1–14. URL: https://doi.org/10.1016/j.heliyon.2022.e10300</mixed-citation><mixed-citation xml:lang="en">Verdugo-Castro S., García-Holgado A., Sánchez-Gómez M.C. The gender gap in Higher Stem Studies: A systematic literature review // Heliyon. 2022. No. 8(8). P. 1–14. URL: https://doi.org/10.1016/j.heliyon.2022.e10300</mixed-citation></citation-alternatives></ref><ref id="cit9"><label>9</label><citation-alternatives><mixed-citation xml:lang="ru">Gligor D., Bozkurt S., Welch E., Gligor N. An exploration of the impact of gender on customer engagement // Journal of Marketing Communications. 2022. P. 1–24.</mixed-citation><mixed-citation xml:lang="en">Gligor D., Bozkurt S., Welch E., Gligor N. An exploration of the impact of gender on customer engagement // Journal of Marketing Communications. 2022. P. 1–24.</mixed-citation></citation-alternatives></ref><ref id="cit10"><label>10</label><citation-alternatives><mixed-citation xml:lang="ru">Mendonça J., Reis A. Exploring the mechanisms of gender effects in user innovation // Technological Forecasting and Social Change. 2020. No. 155. doi.org/10.1016/j.techfore.2020.119988</mixed-citation><mixed-citation xml:lang="en">Mendonça J., Reis A. Exploring the mechanisms of gender effects in user innovation // Technological Forecasting and Social Change. 2020. No. 155. doi.org/10.1016/j.techfore.2020.119988</mixed-citation></citation-alternatives></ref><ref id="cit11"><label>11</label><citation-alternatives><mixed-citation xml:lang="ru">Kuzhabekova A., Janenova S., Almukhambetova A. Analyzing the Experiences of Female Leaders in Civil Service in Kazakhstan: Trapped between Economic Pressure to Earn and Traditional Family Role Expectations // International Journal of Public Administration. 2022. No. 41(15). P. 1290–1301. doi: 10.1080/01900692.2017.1387142</mixed-citation><mixed-citation xml:lang="en">Kuzhabekova A., Janenova S., Almukhambetova A. Analyzing the Experiences of Female Leaders in Civil Service in Kazakhstan: Trapped between Economic Pressure to Earn and Traditional Family Role Expectations // International Journal of Public Administration. 2022. No. 41(15). P. 1290–1301. doi: 10.1080/01900692.2017.1387142</mixed-citation></citation-alternatives></ref><ref id="cit12"><label>12</label><citation-alternatives><mixed-citation xml:lang="ru">Fabris A. et al. Gender stereotype reinforcement: Measuring the gender bias conveyed by ranking algorithms // Information Processing &amp; Management. 2020. No. 6(57). doi.org/10.1016/j.ipm.2020.102377</mixed-citation><mixed-citation xml:lang="en">Fabris A. et al. Gender stereotype reinforcement: Measuring the gender bias conveyed by ranking algorithms // Information Processing &amp; Management. 2020. No. 6(57). doi.org/10.1016/j.ipm.2020.102377</mixed-citation></citation-alternatives></ref><ref id="cit13"><label>13</label><citation-alternatives><mixed-citation xml:lang="ru">Ahn J., Kim J., Sung Y. The effect of gender stereotypes on artificial intelligence recommendations // Journal of Business Research. 2022. No. 141. P. 50–59. doi.org/10.1016/j.jbusres.2021.12.007</mixed-citation><mixed-citation xml:lang="en">Ahn J., Kim J., Sung Y. The effect of gender stereotypes on artificial intelligence recommendations // Journal of Business Research. 2022. No. 141. P. 50–59. doi.org/10.1016/j.jbusres.2021.12.007</mixed-citation></citation-alternatives></ref><ref id="cit14"><label>14</label><citation-alternatives><mixed-citation xml:lang="ru">Meho L. The gender gap in highly prestigious international research awards, 2001–2020 // Quantitative Science Studies. 2021. No. 2(3). P. 976–989. doi.org/10.1162/qss_a_00148</mixed-citation><mixed-citation xml:lang="en">Meho L. The gender gap in highly prestigious international research awards, 2001–2020 // Quantitative Science Studies. 2021. No. 2(3). P. 976–989. doi.org/10.1162/qss_a_00148</mixed-citation></citation-alternatives></ref><ref id="cit15"><label>15</label><citation-alternatives><mixed-citation xml:lang="ru">Ilie C., Monfort A., Fornes G., Cardoza G. Promoting female entrepreneurship: The impact of gender gap beliefs and perceptions // SAGE Open. 2021. No. 11(2). doi.org/10.1177/21582440211018468</mixed-citation><mixed-citation xml:lang="en">Ilie C., Monfort A., Fornes G., Cardoza G. Promoting female entrepreneurship: The impact of gender gap beliefs and perceptions // SAGE Open. 2021. No. 11(2). doi.org/10.1177/21582440211018468</mixed-citation></citation-alternatives></ref><ref id="cit16"><label>16</label><citation-alternatives><mixed-citation xml:lang="ru">Teelken C., Taminiau Y., Rosenmöller C. Career mobility from associate to full professor in academia: micro-political practices and implicit gender stereotypes // Studies in Higher Education. 2019. No. 46(4). P. 836–850. doi.org/10.1080/03075079.2019.1655725</mixed-citation><mixed-citation xml:lang="en">Teelken C., Taminiau Y., Rosenmöller C. Career mobility from associate to full professor in academia: micro-political practices and implicit gender stereotypes // Studies in Higher Education. 2019. No. 46(4). P. 836–850. doi.org/10.1080/03075079.2019.1655725</mixed-citation></citation-alternatives></ref><ref id="cit17"><label>17</label><citation-alternatives><mixed-citation xml:lang="ru">Ólafsdóttir Ó.T. Equality between Women and Men. In International Human Rights Monitoring Mechanisms. Brill. Nijhoff. 2021. P. 607–615. doi.org/10.1163/9789004478886_042</mixed-citation><mixed-citation xml:lang="en">Ólafsdóttir Ó.T. Equality between Women and Men. In International Human Rights Monitoring Mechanisms. Brill. Nijhoff. 2021. P. 607–615. doi.org/10.1163/9789004478886_042</mixed-citation></citation-alternatives></ref><ref id="cit18"><label>18</label><citation-alternatives><mixed-citation xml:lang="ru">Medina-Claros S., García-Pardo F., Pérez-Moreno S., Bárcena-Martín E. Economic gender gap: Which countries are falling behind? // Panoeconomicus. 2021. No. 68(2). C. 213–230. doi.org/10.2298/pan2102213m</mixed-citation><mixed-citation xml:lang="en">Medina-Claros S., García-Pardo F., Pérez-Moreno S., Bárcena-Martín E. Economic gender gap: Which countries are falling behind? // Panoeconomicus. 2021. No. 68(2). C. 213–230. doi.org/10.2298/pan2102213m</mixed-citation></citation-alternatives></ref><ref id="cit19"><label>19</label><citation-alternatives><mixed-citation xml:lang="ru">Evans D.K., Akmal M., Jakiela P. Gender gaps in education: The long view // IZA Journal of Development and Migration. 2021. No. 1(12).</mixed-citation><mixed-citation xml:lang="en">Evans D.K., Akmal M., Jakiela P. Gender gaps in education: The long view // IZA Journal of Development and Migration. 2021. No. 1(12).</mixed-citation></citation-alternatives></ref><ref id="cit20"><label>20</label><citation-alternatives><mixed-citation xml:lang="ru">Francesconi M., Parey M. Early gender gaps among university graduates // SSRN Electronic Journal. 2018. doi.org/10.2139/ssrn.3137492</mixed-citation><mixed-citation xml:lang="en">Francesconi M., Parey M. Early gender gaps among university graduates // SSRN Electronic Journal. 2018. doi.org/10.2139/ssrn.3137492</mixed-citation></citation-alternatives></ref><ref id="cit21"><label>21</label><citation-alternatives><mixed-citation xml:lang="ru">Merten J. Culture, gender and the recognition of the basic emotions // Psychologia. 2005. No. 4(48). P. 306–316. doi.org/10.2117/psysoc.2005.306</mixed-citation><mixed-citation xml:lang="en">Merten J. Culture, gender and the recognition of the basic emotions // Psychologia. 2005. No. 4(48). P. 306–316. doi.org/10.2117/psysoc.2005.306</mixed-citation></citation-alternatives></ref></ref-list><fn-group><fn fn-type="conflict"><p>The authors declare that there are no conflicts of interest present.</p></fn></fn-group></back></article>
