turanВестник университета «Туран»Bulletin of "Turan" University1562-29592959-1236Университет «Туран»10.46914/1562-2959-2023-1-4-417-427turan-3710Research ArticleТРИБУНА МОЛОДОГО ИССЛЕДОВАТЕЛЯPLATFORM OF YOUNG RESEARCHERВлияние цифрового бизнеса на экономику и инновационное развитие в КазахстанеThe influence of digital business on the economy and innovation development in Kazakhtanhttps://orcid.org/0000-0002-2548-4510МакашеваР. С.MakashevaR. S.

Р.С. Макашева - докторант 

г. Алматы

R.S. Makasheva - PhD student

Almaty

https://orcid.org/0000-0001-7511-1889ТусуповаЛ. А.TussupovaL. A.

Л.А. Тусупова - д.э.н., профессор

г. Алматы

L.A. Tussupova - d.e.s., professor

https://orcid.org/0000-0002-3117-3997ЧоудхуриД. Н.ChowdhuryD. N.

Д.Н. Чоудхури - PhD

г. Лондон

D.N. Сhowdhury - PhD

London

d.chowdhury@uos.ac.ukУниверситет «Туран»КазахстанTuran UniversityKazakhstanУниверситет Рейвенсборн ЛондонВеликобританияRavensbourne University LondonUnited Kingdom20232612202304417427Copyright © Макашева Р.С., Тусупова Л.А., Чоудхури Д.Н., 20232023Макашева Р.С., Тусупова Л.А., Чоудхури Д.Н.Makasheva R.S., Tussupova L.A., Chowdhury D.N.Данная работа распространяется под лицензией Creative Commons Attribution 4.0.This work is licensed under a Creative Commons Attribution 4.0 License.https://vestnik.turan-edu.kz/jour/article/view/3710

Цель данного исследования – анализ влияния процессов цифровой трансформации в бизнесе на экономические показатели и инновационное развитие в Республике Казахстан. Для достижения этой цели использованы данные за 2013–2022 гг. и применены методы статистического анализа. В рамках методологии исследования проведен анализ уровня цифровой активности предприятий, а также оценка показателей инновационной активности. Статистические модели используются для детального изучения влияния цифровой трансформации на экономику и инновации. Ведущими индикаторами, на которых сосредоточился анализ, стали уровень использования предприятиями информационных и коммуникационных технологий, доступ к интернет-ресурсам, а также участие фирм в размещении и получении заказов в режиме онлайн. Кроме того, учитывается доля инновационной продукции в общем объеме ВВП. Полученные результаты свидетельствуют о положительных тенденциях в процессе цифровизации предприятий Казахстана. Влияние цифровой трансформации на экономику, измеряемое ВВП, было менее выраженным по сравнению с влиянием на инновации. Определены такие ключевые показатели, как доступ в Интернет и использование ИКТ, которые демонстрируют статистически значимое влияние цифровизации на бизнес. В исследовании рекомендуется ряд мер, включая стимулирование инноваций посредством цифровизации, поддержку развития информационных и коммуникационных технологий, а также меры мониторинга и регулирования для поддержки цифрового и инновационного развития в Республике Казахстан.

The purpose of this study was to analyze the impact of digital transformation processes in business on economic performance and innovative development in the Republic of Kazakhstan. To achieve this goal, data covering 2013–2022 was used, and statistical analysis methods were applied. As part of the research methodology, an analysis of the level of digital activity of enterprises was carried out, as well as an assessment of indicators of innovation activity. Statistical models are used to study in detail the impact of digital transformation on the economy and innovation. The leading indicators that the analysis focused on were the level of use of information and communication technologies by businesses, access to Internet resources, and the participation of firms in ordering and receiving orders online. In addition, the share of innovative products in total GDP is considered. The results obtained indicate positive trends in the process of digitalization of enterprises in Kazakhstan. The impact of digital transformation on the economy, measured by GDP, was less pronounced compared to the impact on innovation. Key indicators, such as Internet access and ICT use, are identified that demonstrate the statistically significant impact of digitalization on business. The study recommends several measures, including stimulating innovation through digitalization, supporting the development of information and communication technologies, and monitoring and regulatory measures to support digital and innovative development in the Republic of Kazakhstan.

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The authors declare that there are no conflicts of interest present.