turanВестник университета «Туран»Bulletin of "Turan" University1562-29592959-1236Университет «Туран»10.46914/1562-2959-2024-1-1-40-53turan-3860Research Article1 ЭКОНОМИКА: ИСТОРИЯ, ТЕОРИЯ, ПРАКТИКА1 ECONOMY: HISTORY, THEORY, PRACTICEЭволюция лидерства: новые перспективы и роль женщин в современном управленииThe evolution of leadership: new perspectives and the role of women in modern managementhttps://orcid.org/0000-0003-0471-2040ЛиповкаА. В.LipovkaA. V.

PhD, ассоциированный профессор.

Алматы

PhD, associate professor.

Almaty

lipivkaav@gmail.comhttps://orcid.org/0000-0002-5851-9505ЕримпашеваА. Т.YerimpashevaA. T.

К.э.н., ст. преподаватель.

Алматы

C.e.s., senior lecturer.

Almaty

aidadin@mail.ruhttps://orcid.org/0000-0002-9401-1573ТаракбаеваР. Е.TarakbaevaR. Ye.

К.т.н., доцент.

Алматы

C.t.s., associate professor.

Almaty

raushan_29@mail.ruhttps://orcid.org/0000-0002-9992-1744БузадыЗ.BuzadyZ.

PhD, профессор.

Будапешт

PhD, professor.

Budapest

zoltan@buzady.huАлматы Менеджмент университетКазахстанAlmaty Management UniversityKazakhstanКазахский национальный университет им. аль-ФарабиКазахстанAl-Farabi Kazakh National UniversityKazakhstanУниверситет «Туран»КазахстанTuran UniversityKazakhstanБудапештский университет им. М. КорвинаВенгрияCorvinus University of BudapestHungary202431032024014053Copyright © Липовка А.В., Еримпашева А.Т., Таракбаева Р.Е., Бузады З., 20242024Липовка А.В., Еримпашева А.Т., Таракбаева Р.Е., Бузады З.Lipovka A.V., Yerimpasheva A.T., Tarakbaeva R.Y., Buzady Z.Данная работа распространяется под лицензией Creative Commons Attribution 4.0.This work is licensed under a Creative Commons Attribution 4.0 License.https://vestnik.turan-edu.kz/jour/article/view/3860

Обеспечение гендерного равенства на руководящих должностях и расширение прав и возможностей женщин имеет важное значение для устойчивого развития. В рамках эволюции лидерства все большее значение приобретает роль женщин-лидеров в современном управлении, в связи с чем открываются новые перспективы. К данному научному направлению проявляют интерес не только ученые, но и политики, бизнесмены, а сам феномен женщин-лидеров способен коренным образом сломать стереотипы, которые являются барьером на пути к модернизации общества. Основная цель данного исследования заключается в изучении женского лидерства и обозначении роли женщин на основе анализа результатов вторичных и первичных данных, собранных с помощью кабинетных и полевых методов исследования, таких как обзор литературы и количественный опрос (N=238). Полученные результаты позволили сделать вывод о том, что женщины-лидеры, в отличие от мужчин, с большей вероятностью создают атмосферу уважения, доверия и поддержки в коллективе, а также публично признают вклад подчиненных в корпоративную деятельность. Руководители-мужчины, в свою очередь, склонны мотивировать подчиненных с учетом их индивидуальных предпочтений. Данная работа представляет собой существенный вклад в совокупность знаний, связанных с управлением и лидерством, а также предлагает новые исследовательские точки зрения. Результаты исследования могут быть применены на практике, предоставив компаниям и их руководителям идеи о том, как максимально использовать потенциал и возможности женщины в сфере управления.

Ensuring gender equality in leadership positions and empowering women is essential for sustainable development. As part of the evolution of leadership, the role of women leaders in modern management is becoming increasingly important, in connection with which new perspectives are opening up. Not only scientists but also politicians and business people show interest in this scientific direction, and the very phenomenon of women leaders can radically break the stereotypes that are a barrier to the modernization of society. The primary purpose of this study is to explore women's leadership and designate the role of women based on the analysis of the results of secondary and primary data collected using desk and field research methods, such as a literature review and a quantitative survey (N=238). The results led to the conclusion that women leaders, unlike men, are more likely to create an atmosphere of respect, trust, and support in the team and publicly recognize subordinates' contributions to corporate activities. Male managers, in turn, tend to motivate subordinates based on their individual preferences. This work represents a significant contribution to the knowledge related to management and leadership and offers new research points of view. The study results can be applied in practice, providing companies and their leaders with ideas on how to maximize the potential and opportunities of women in management.

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The authors declare that there are no conflicts of interest present.