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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">turan</journal-id><journal-title-group><journal-title xml:lang="ru">Вестник университета «Туран»</journal-title><trans-title-group xml:lang="en"><trans-title>Bulletin of "Turan" University</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">1562-2959</issn><issn pub-type="epub">2959-1236</issn><publisher><publisher-name>Университет «Туран»</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.46914/1562-2959-2024-1-3-221-233</article-id><article-id custom-type="elpub" pub-id-type="custom">turan-4239</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>2 ТУРИЗМ: МИРОВОЙ ОПЫТ</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>2 TOURISM: WORLD EXPERIENCE</subject></subj-group></article-categories><title-group><article-title>Тенденции развития и факторы, влияющие на международный туризм (на примере Республики Казахстан)</article-title><trans-title-group xml:lang="en"><trans-title>Trends and factors influencing the development of international tourism</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0003-3774-0005</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Курбанбаева</surname><given-names>А. А.</given-names></name><name name-style="western" xml:lang="en"><surname>Kurbanbayeva</surname><given-names>A. A.</given-names></name></name-alternatives><bio xml:lang="ru"><p>К.э.н., ст. преподаватель.</p><p>Алматы</p></bio><bio xml:lang="en"><p>C.e.s., senior lecturer.</p><p>Almaty</p></bio><email xlink:type="simple">akurbanbaeva@mail.ru</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0001-8771-6930</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Усембаева</surname><given-names>Г. Т.</given-names></name><name name-style="western" xml:lang="en"><surname>Ussembayeva</surname><given-names>G. Т.</given-names></name></name-alternatives><bio xml:lang="ru"><p>М.э.н., ст. преподаватель.</p><p>Алматы</p></bio><bio xml:lang="en"><p>M.e.s., senior lecturer.</p><p>Almaty</p></bio><email xlink:type="simple">gainiusembaeva@gmail.com</email><xref ref-type="aff" rid="aff-2"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-7011-8229</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Дүйскенова</surname><given-names>Р. Ж.</given-names></name><name name-style="western" xml:lang="en"><surname>Duiskenova</surname><given-names>R. Zh.</given-names></name></name-alternatives><bio xml:lang="ru"><p>PhD, ст. преподаватель.</p><p>Алматы</p></bio><bio xml:lang="en"><p>PhD, senior lecture.</p><p>Almaty</p></bio><email xlink:type="simple">raigul19@mail.ru</email><xref ref-type="aff" rid="aff-3"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-1684-1694</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Макенова</surname><given-names>Г. У.</given-names></name><name name-style="western" xml:lang="en"><surname>Makenova</surname><given-names>G. U.</given-names></name></name-alternatives><bio xml:lang="ru"><p>М.э.н., ст. преподаватель.</p><p>Алматы</p></bio><bio xml:lang="en"><p>M.e.s., senior lecturer.</p><p>Almaty</p></bio><email xlink:type="simple">gulsim.makenova@narxoz.kz</email><xref ref-type="aff" rid="aff-4"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru">Казахский национальный аграрный исследовательский университет<country>Казахстан</country></aff><aff xml:lang="en">Kazakh National Agrarian Research University<country>Kazakhstan</country></aff></aff-alternatives><aff-alternatives id="aff-2"><aff xml:lang="ru">Университет международного бизнеса им. К. Сагадиева<country>Казахстан</country></aff><aff xml:lang="en">K. Sagadiev International Business University<country>Kazakhstan</country></aff></aff-alternatives><aff-alternatives id="aff-3"><aff xml:lang="ru">Международный транспортно-гуманитарный университет<country>Казахстан</country></aff><aff xml:lang="en">International University of Transport and Humanities<country>Kazakhstan</country></aff></aff-alternatives><aff-alternatives id="aff-4"><aff xml:lang="ru">Университет Нархоз<country>Казахстан</country></aff><aff xml:lang="en">Naxoz University<country>Kazakhstan</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2024</year></pub-date><pub-date pub-type="epub"><day>04</day><month>10</month><year>2024</year></pub-date><volume>0</volume><issue>3</issue><fpage>221</fpage><lpage>233</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Курбанбаева А.А., Усембаева Г.Т., Дүйскенова Р.Ж., Макенова Г.У., 2024</copyright-statement><copyright-year>2024</copyright-year><copyright-holder xml:lang="ru">Курбанбаева А.А., Усембаева Г.Т., Дүйскенова Р.Ж., Макенова Г.У.</copyright-holder><copyright-holder xml:lang="en">Kurbanbayeva A.A., Ussembayeva G.Т., Duiskenova R.Z., Makenova G.U.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://vestnik.turan-edu.kz/jour/article/view/4239">https://vestnik.turan-edu.kz/jour/article/view/4239</self-uri><abstract><p>Целью статьи является определение доходности произведенных инвестиций путем выявления современных тенденций развития международного туризма и выявления факторов, влияющих на развитие туризма в Республике Казахстан. Для достижения целей рассмотрено определенное количество областей и мест размещения посетителей, сделан анализ инвестиций в туристической отрасли, для выбранных регионов были получены результаты построения динамической модели с распределенным лагом. Развитие туризма стало сейчас одной из актуальных тем, является источником доходов миллионов людей, работающих в этой сфере. Поэтому повышение темпов развития сферы туризма обсуждается в Повестках международных организаций, в ежегодных Посланиях Главы государтства народу Казахстана. Для определения стратегии развития рынка туристических услуг выявлены факторы, влияющие на него, и проведен статистический анализ. Множественный корреляционно-регрессионный анализ является одним из методов, с помощью которого можно исследовать зависимость одной переменной от нескольких переменных факторов. И с этой целью отобраны значимые факторы, построены уравнения множественной линейной регрессии. При количественной объясняющей переменные параметры разъясняются как среднее изменение результата переменной при единственном изменении самого воздействующего фактора и неизменных значениях других независимых факторов. Авторами проведен корреляционно-регрессионный анализ на примере регионов, также сделан анализ полученных параметров уравнения множественной линейной регрессии. Полученные уравнения регрессии и коэффициенты статистически значимы и надежны при соответствующем уровне значимости, что позволяет сделать выводы по анализу полученных параметров уравнения множественной линейной регрессии по республике.</p></abstract><trans-abstract xml:lang="en"><p>The purpose of the article is to determine the return on investment produced by identifying modern trends in the development of international tourism and identifying factors affecting the development of tourism in the Republic of Kazakhstan. In order to achieve the objectives a certain number of regions and places of visitor accommodation were considered, investment in the tourism industry was analysed, and the results of a dynamic model with a distributed lag were obtained for the selected regions. Tourism development is an urgent topic, tourism is a source of income for millions of people working in this field, therefore, increasing the pace of development of the tourism sector is discussed in the Agendas of international organizations and in the annual Messages of the Head of State to the people of Kazakhstan. To determine the strategy for the development of the tourism services market, the factors influencing it were identified and a statistical analysis was carried out. Multiple correlation and regression analysis is one of the methods by which one can investigate the dependence of one variable on several variable factors. And for this purpose, significant factors were selected, and a multiple linear regression equation was constructed. The authors carried out a correlation and regression analysis using the example of regions, and also analyzed the obtained parameters of the multiple linear regression equation. In conclusion, the obtained regression equations in general and the coefficients are statistically significant and reliable at an appropriate level of significance. It allows us to draw conclusions based on the analysis of the obtained parameters of the multiple linear regression equation for the republic.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>международный туризм</kwd><kwd>тенденции и факторы</kwd><kwd>развитие</kwd><kwd>корреляция</kwd><kwd>анализ инвестиций</kwd><kwd>регрессия</kwd><kwd>лаги</kwd></kwd-group><kwd-group xml:lang="en"><kwd>international tourism</kwd><kwd>trends and factors</kwd><kwd>development</kwd><kwd>correlation</kwd><kwd>investment analysis</kwd><kwd>regression</kwd><kwd>lags</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Электронный ресурс. URL: www.strategy2050.kz. (дата обращения: 30.10.2022)</mixed-citation><mixed-citation xml:lang="en">Jelektronnyj resurs. URL: www.strategy2050.kz. (data obrashhenija: 30.10.2022). 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