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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">turan</journal-id><journal-title-group><journal-title xml:lang="ru">Вестник университета «Туран»</journal-title><trans-title-group xml:lang="en"><trans-title>Bulletin of "Turan" University</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">1562-2959</issn><issn pub-type="epub">2959-1236</issn><publisher><publisher-name>Университет «Туран»</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.46914/1562-2959-2026-1-2-324-335</article-id><article-id custom-type="elpub" pub-id-type="custom">turan-5584</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>ТУРИЗМ: МИРОВОЙ ОПЫТ</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>TOURISM: WORLD EXPERIENCE</subject></subj-group></article-categories><title-group><article-title>Тенденции развития и показатели, влияющие на индустрию туризма: на примере Республики Казахстан</article-title><trans-title-group xml:lang="en"><trans-title>Development trends and indicators affecting the tourism industry: оn the example of the Republic of Kazakhstan</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0001-8641-253X</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Кадырбекова</surname><given-names>Д. С.</given-names></name><name name-style="western" xml:lang="en"><surname>Kadyrbekova</surname><given-names>D. S.</given-names></name></name-alternatives><bio xml:lang="ru"><p>PhD, ассоцированный профессор </p><p>г. Алматы</p></bio><bio xml:lang="en"><p>PhD, associate professor </p><p>Almaty</p></bio><email xlink:type="simple">6537275@mail.ru</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0009-0003-8196-7677</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Абдилдаева</surname><given-names>Н. Д.</given-names></name><name name-style="western" xml:lang="en"><surname>Abdildayeva</surname><given-names>N. D.</given-names></name></name-alternatives><bio xml:lang="ru"><p>докторант </p><p>г. Алматы</p></bio><bio xml:lang="en"><p>doctoral student </p><p>Almaty</p></bio><email xlink:type="simple">naz.milady@mail.ru</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-9678-8124</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Тоқбергенова</surname><given-names>У. А.</given-names></name><name name-style="western" xml:lang="en"><surname>Tokbergenova</surname><given-names>U. A.</given-names></name></name-alternatives><bio xml:lang="ru"><p>м.э.н., ст. преподаватель </p><p>г. Алматы</p></bio><bio xml:lang="en"><p>m.e.s., senior teacher </p><p>Almaty</p></bio><email xlink:type="simple">tokbergen75@mail.ru</email><xref ref-type="aff" rid="aff-2"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0001-6329-8404</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Климова</surname><given-names>Т. Б.</given-names></name><name name-style="western" xml:lang="en"><surname>Klimova</surname><given-names>T. B.</given-names></name></name-alternatives><bio xml:lang="ru"><p>к.э.н., доцент</p><p>г. Белгород</p></bio><bio xml:lang="en"><p>с.e.s., аssociate рrofessor </p><p>Belgorod</p></bio><email xlink:type="simple">tklimova@bsuedu.ru</email><xref ref-type="aff" rid="aff-3"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru">Казахская академия спорта и туризма<country>Казахстан</country></aff><aff xml:lang="en">Kazakh Academy of Sports and Tourism<country>Kazakhstan</country></aff></aff-alternatives><aff-alternatives id="aff-2"><aff xml:lang="ru">Казахский национальный университет им. Аль-Фараби<country>Казахстан</country></aff><aff xml:lang="en">Al-Farabi Kazakh National University<country>Kazakhstan</country></aff></aff-alternatives><aff-alternatives id="aff-3"><aff xml:lang="ru">Белгородский государственный национальный исследовательский университет<country>Россия</country></aff><aff xml:lang="en">Belgorod State National Research University<country>Russian Federation</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2026</year></pub-date><pub-date pub-type="epub"><day>14</day><month>07</month><year>2026</year></pub-date><volume>0</volume><issue>2</issue><fpage>324</fpage><lpage>335</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Кадырбекова Д.С., Абдилдаева Н.Д., Тоқбергенова У.А., Климова Т.Б., 2026</copyright-statement><copyright-year>2026</copyright-year><copyright-holder xml:lang="ru">Кадырбекова Д.С., Абдилдаева Н.Д., Тоқбергенова У.А., Климова Т.Б.</copyright-holder><copyright-holder xml:lang="en">Kadyrbekova D.S., Abdildayeva N.D., Tokbergenova U.A., Klimova T.B.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://vestnik.turan-edu.kz/jour/article/view/5584">https://vestnik.turan-edu.kz/jour/article/view/5584</self-uri><abstract><p>Цель исследования – проанализировать показатели развития, влияющие на развитие туристической отрасли нашей страны, и определить их воздействие. Задачи статьи – анализ публикаций международных организаций и работ мировых ученых, предоставление авторских определений понятий туризма и туристических ресурсов, выявление и изучение показателей, влияющих на туристическую отрасль, получить результаты исследования, сделать выводы путем расчета соотношения веса и абсолютного значения каждого показателя со средним арифметическим выбранных показателей, а также проведен обзор научной литературы, посвященной исследованиям мировых ученых. Растущая интенсивность туристической индустрии является одной из наиболее актуальных тем, вызывающих особое внимание у ученых всего мира и международных организаций. Анализ показателей, оказывающих доминирующее влияние на туристическую отрасль, дающих новый импульс экономическому росту, а также синергетического и мультипликативного эффекта каждого из них повышает актуальность статьи. При анализе научной статьи авторы используют несколько научных методов для достижения целей и задач, поставленных в статье. Анализ и обобщение научных работ ученых из ближнего и дальнего зарубежья, вес каждого показателя по среднеарифметическому значению на основе данных Статистического агентства Республики Казахстан и Аналитической информационной системы «Талдау» за 2020–2025 гг. определяется доля приоритета и абсолютное значение каждого показателя. Резюмируя, можно сказать, что в результате интенсивной реализации мер, направленных на развитие туристической отрасли страны, наблюдается положительная динамика в развитии туризма в нашей республике, также выбранные для исследования показатели оказывали различное влияние на стабильность, при этом у некоторых влияние преобладает.</p></abstract><trans-abstract xml:lang="en"><p>The aim of the study is to analyze sustainable development indicators affecting the tourism industry of our country and determine their impact. The objectives of the article are to analyze publications of international organizations and works of world scientists, to provide the author’s definitions of the concepts of tourism and tourism resources, to identify and study indicators influencing the tourism industry, to obtain the results of the study, draw conclusions by calculating the ratio of the weight and absolute value of each indicator with the arithmetic mean of the selected indicators, and also conduct a review of the scientific literature devoted to the research of world scientists. An analysis of the indicators that have a dominant influence on the tourism industry, giving new impetus to economic growth, as well as the synergistic and multiplier effect of each of them increases the relevance of the article. When analyzing a scientific article, authors use several scientific methods to achieve the goals and objectives set in the article. An analysis and summary of scientific works by scientists from near and far countries, the weight of each indicator by the arithmetic mean value based on data from the Statistical Agency of the Republic of Kazakhstan and the Taldau Analytical Information System for 2020–2025. To sum up the article, it can be said that as a result of the intensive implementation of measures aimed at developing the country’s tourism industry, there is a positive trend in the development of tourism in our republic.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>туризм</kwd><kwd>индустрия</kwd><kwd>показатели</kwd><kwd>удельный вес</kwd><kwd>приоритет</kwd><kwd>экономический рост</kwd><kwd>регион</kwd><kwd>развитие</kwd></kwd-group><kwd-group xml:lang="en"><kwd>tourism</kwd><kwd>industry</kwd><kwd>indicators</kwd><kwd>share</kwd><kwd>priority</kwd><kwd>economic growth</kwd><kwd>region</kwd><kwd>development</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Развитие туризма. Достижения за 30 лет. URL: https://special.nur.kz/kazakh-tourism-2021 (дата обращения: 19.11.2025)</mixed-citation><mixed-citation xml:lang="en">Razvitie turizma. Dostizhenija za 30 let. 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