Differentiation of the regions of Kazakhstan on the level of infrastructural potential of tourism

The research of the tourism infrastructure potential in the context of economic transformation, restructuring on the “new” track, taking into account the active introduction of modern information technologies and the transition to Industry 4.0, when understanding the prospects for the development of regional tourism markets becomes possible with an adequate and comprehensive assessment of the infrastructure component, is of particular importance. The article shows the differentiation of the regions of Kazakhstan according to their resource provision, in particular, the infrastructure component of the tourism potential using the hierarchical cluster analysis method, on the basis of which the regions of Kazakhstan were grouped into clusters based on “similarity” and “proximity” of indicators, characterizing the development of the industry. The analysis was based on 17 indicators, which were obtained from official statistics. As a result of multidimensional classification, 14 regions formed five clusters. The article also reflects the results of an expert interview, which showed problems that impede the effective using of the tourism potential of the regions of Kazakhstan, among which are the underdeveloped transport infrastructure, insufficient information coverage, virtually no qualified personnel, and many others. The conclusions, obtained in the article, can be useful in the development of measures, aimed at the development of various types of tourism, the popularization of tourist destinations and cultural and historical sites that play a crucial role for the development of tourism in the region.

туризм, кластерный анализ, инфраструктурный потенциал, регионы, места размещения, туристские услуги, дифференциация, туризм, кластерлік талдау, инфрақұрылымдық әлеует, аймақтар, орналасу орындары, туристік қызметтер, дифференциалдау, tourism, cluster analysis, infrastructure potential, regions, locations, tourist services, differentiation

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