International experience in managing the processes of internationalization in higher education: the case of Great Britain

Great Britain is the example of the country that lost the status of the world biggest empire but continues to lead in modern world ratings. British higher education sector with its strong international dimension plays a critical role in national competitiveness. Having acquired the experience of tapping new markets and developing international trade during the colonial epoch, British governmental and non-governmental agencies succeeded in transferring this experience and traditions into the sphere of tier education. Annually the country earns billions of pounds thanks to international campuses, franchising agreements, distant learning programs, dual diplomas, publishing activities, selling equipment for education purposes, consulting services etc beyond the tuition fees international students pay for their education to British universities. Since 1999 Prime Minister Initiatives have been encouraging the strategies aimed at export of educational services and attracting more international students, which is attributed to the so called “academic capitalism” activities. These initiatives are designated to help universities develop stronger positions and protect the brand of British education in the light of growing pressure not only from North American universities but Asian as well. The article looks into the national and institutional strategies of internationalization in Great Britain which build the paradigm of international management in higher education.

высшее образование, стратегии, интернационализация, управление, экспорт образования, академический капитализм, международный менеджмент, внешняя политика, higher education, strategies, internationalization, management, export of education, academic capitalism, international management, international policy, жоғары білім беру, стратегиялар, интернационалдандыру, басқару, білім экспорты, ака­, демиялық капитализм, халықаралық менеджмент, ішкі саясат

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