For citations:

Ashikbaeva A.М., Torekulova U.A., Imanbekova M.A., Kadyrova K.Zh. Assessing the effectiveness of modern internet marketing campaigns in Kazakhstan. Bulletin of "Turan" University. 2025;(2):191-207. (In Kazakh) https://doi.org/10.46914/1562-2959-2025-1-2-191-207