Analysis of the representation of Kazakhstan’s innovation infrastructure objects in the digital space

In the modern economy, an organisation's presence in the digital space is crucial to its visibility and development, as businesses and investors increasingly rely on digital platforms to evaluate potential collaborations. The aim of this study is to analyse the representation of Kazakhstan's innovation infrastructure facilities in the digital space based on case studies, in particular the websites of 48 facilities. During the study, a comprehensive quantitative analysis of the digital maturity of Kazakhstan's innovation facilities was carried out: IT hubs, business incubators and special economic zones. It was found that most of the websites of innovation infrastructure facilities in Kazakhstan offer basic information, lack depth and interaction tools, and do not provide data on their activities, including investments, strategic plans and past projects. Integration with social networks is present, but engagement remains low due to infrequent updates and limited interactive content. An integrated index was constructed based on sub-indices for website functionality, transparency, social media activity, and informative updates. Factor analysis and multiple regression showed the importance of the type of object for their digital maturity: IT hubs are significantly ahead of other groups. The results obtained are recommended for use in monitoring the quality of digital innovation platforms and developing criteria for their digitalization. The study offers recommendations for improving the digital presence of innovation infrastructure facilities in Kazakhstan, including increasing the transparency of their websites, introducing convenient navigation, implementing multilingual support, and integrating interactive features. These improvements can help innovation infrastructure facilities increase their visibility, attract investment, and promote technological development

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