Corporate social responsibility - a new philosophy of business
Abstract
In recent years, there has been a sharp increase in the number of programs and the amount of funding allocated by companies to implement corporate social responsibility programs. The publication of social reports and the implementation of codes of ethics has become common practice. The formation of a socially-oriented economy involves the formation of effective mechanisms for the interaction of society, business and government, one of which is corporate social responsibility. Based on the analysis of various methodological approaches to its research, this article reveals the essence of the concept of social responsibility of business. The article shows that the positioning of social responsibility of an enterprise is a set of measures to form the position of a company declaring social responsibility as a key principle of its activities. In the process of researching corporate social responsibility, the main forms of the company’s interaction with the external environment were identified as well as a positive impact of corporate social responsibility on the results of the company. A positive impact is based on motivation to produce a quality product that meets all the requirements of modern realities. In developing the methodological foundations of the study, the author relied on publications by famous scientists.The article presents the results of an analysis of the conceptual approaches of various scientists to the study of enterprise social responsibility.
Keywords
бизнес,
общество,
социальная ответственность,
концепция,
модель бизнеса,
устойчивое развитие,
диалог,
экологичность,
business,
society,
social responsibility,
concept,
business model,
sustainable development,
dialogue,
environmental friendliness,
бизнес,
қоғам,
әлеуметтік жауапкершілік,
концепция,
бизнес моделі,
тұрықты даму,
диалог,
экологиялылық
References
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3. Зильберштейн О.Б., Шкляр Т.Л., Ершова Н.А., Руцкий Е.И. Формы корпоративной социальной ответственности // Интернет-журнал «Науковедение». - 2016. - Том 8. - № 6: http://naukovedenie.ru/PDF/121EVN616.pdf.
4. Бакша Н.В., Данилюк А.А. Корпоративная социальная ответственность: учеб. пособие. - Тюмень: ТГУ, 2012. - 292 с.
5. Коротков Э.М., Александрова О.А., Антонов С.А. Корпоративная социальная ответственность: учебник для бакалавров / под ред. Э.М. Короткова. - М.: Изд-во Юрайт, 2014. - 445 с.
For citations:
Sissenova A.T.
Corporate social responsibility - a new philosophy of business. Bulletin of "Turan" University. 2020;(2):64-68.
(In Russ.)
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