For citations:

Tursunbai T.K., Arbabaeva V.E., Özge K., Zhakataeva N.K. The efficiency of digital marketing technologies on the logistics activities of domestic enterprises. Bulletin of "Turan" University. 2026;(1):595-608. (In Kazakh) https://doi.org/10.46914/1562-2959-2026-1-1-595-608